{"title":"Festive Essentials - Batch - 1","description":"","products":[{"product_id":"ajai-01","title":"AJAI-01 EMBROIDERED COTTON SILK 3 PCS","description":"\u003cp\u003eBehold the enchanting allure of the ‘Aira’ collection, as Urwa Hocane effortlessly embodies the essence of ethnic chic. Like a captivating tribal queen, she enchants with her fiery presence. This three-piece masterpiece ignites passion and rebellion, with a ravishing red ensemble adorned in intricate block print. The cotton silk printed shirt exudes a sense of cultural richness, while the dori-work neckline on organza adds a touch of regal opulence. Let the dyed cotton silk trouser drape your silhouette in luxurious comfort. Behold the ethnic printed dupatta, a whimsical tapestry of English floral motifs, that dances in the wind, symbolizing the journey of self-discovery. Embrace your ethnic spirit and make a bold statement with this fiery ensemble by the legendary Asim Jofa.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.3 meters (wider width) gold dust printed cotton silk shirt\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cotton silk trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092116791593,"sku":"AJAI-01-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-01.jpg?v=1735220869"},{"product_id":"ajai-02","title":"AJAI-02 EMBROIDERED COTTON SILK 3 PCS","description":"\u003cp\u003eImmerse yourself in the poetry of style with Asim Jofa's 'Aira' collection, gracefully narrated by the enchanting Mawra Hocane. This ensemble weaves a tale of timeless charm and elegance like verses written on a canvas. With its heavy embroidery on the maroon daman border, the white paste printed shirt becomes the lyrical rhythm that captures hearts. Flowing like stanzas of beauty, delicate embellishments, and printed sleeves border add depth and grace augmented by the shimmering gold dust paste and pristine white print. As the maroon printed dupatta unfolds with Indian motifs and botanical elements, it reveals chapters of enchantment. Completing the poetic composition, the dyed cotton silk trouser form the perfect rhyme, uniting the elements in perfect harmony.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1.25 meters embroidered lace for the neckline on cotton silk\u003c\/li\u003e\n\u003cli\u003e30” embroidered border on cotton silk for front\u003c\/li\u003e\n\u003cli\u003e2.3 meters (wider width) gold dust and paste printed cotton silk shirt\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cotton silk trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092116988201,"sku":"AJAI-02-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-15.jpg?v=1735220866"},{"product_id":"ajai-03","title":"AJAI-03 EMBROIDERED COTTON SILK 3 PCS","description":"\u003cp\u003eCelebrating the ancient legacy of sub-continent culture, Urwa Hocane exudes regality in this ensemble from ‘Aira’ collection, embellished with diverse motifs and striking print rendered in gold dust complemented by accents of ash white and red paste. A perfect blend of art and culture that will drive you crazy with its appeal. This outfit is perfect for any formal occasion \u0026amp; will ensure to leave an everlasting style impression wherever you go.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.3 meters (wider width) gold dust printed cotton silk shirt\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cotton silk trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust chiffon printed dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092117119273,"sku":"AJAI-03-Unstitched","price":5550.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-07_f969a2d8-35f3-4b28-90ac-8fd7eefc8dc9.jpg?v=1735220865"},{"product_id":"ajai-04","title":"AJAI-04 EMBROIDERED COTTON SILK 3 PCS","description":"\u003cp\u003eWitness the grandeur of Asim Jofa's 'Aira' collection, graced by the captivating Saboor Aly, as it pays homage to the rich heritage of Pakistani luxury fashion. Like a tapestry woven with cultural pride, this ensemble captures the essence of elegance. This dark brown number, adorned with intricate block print featuring ethnic motifs and paisley patterns, becomes a testament to the nation's artistic legacy. The embroidered neckline, resplendent on sheer organza, adds a touch of refinement and allure. Draped in a classy cotton silk shirt, its ankle-length silhouette exudes majesty and sophistication. The chiffon dupatta, adorned with block print completes this majestic ensemble\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.3 meters (wider width) gold dust printed cotton silk shirt\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cotton silk trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092117971241,"sku":"AJAI-04-Unstitched","price":5850.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-07_4393eaeb-5430-44d3-9d5b-c63cc99e483d.jpg?v=1748668715"},{"product_id":"ajai-05","title":"AJAI-05 EMBROIDERED COTTON SILK 3 PCS","description":"\u003cp\u003eIn a whirlwind of elegance and sophistication, Kinza Hashmi graces the runway, a vision of ethereal beauty in this silver dust encrusted ensemble. The fabric is adorned in the alluring shade of dusty pink, exudes a sense of delicate femininity, while the meticulously crafted embroidery dances along the neckline of the luxurious cotton silk fabric. The printed cambric shirt, is a tapestry of artistic imagery, showcases a symphony of colors and patterns, drawing the eye to its exquisite details. Paired with dyed cambric trousers and a chiffon-printed dupatta, this ensemble becomes a harmonious expression of grace and style, destined to captivate hearts with its undeniable charm.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSilver dust and paste printed cambric shirt front\u003c\/li\u003e\n\u003cli\u003eSilver dust and paste printed cambric shirt back\u003c\/li\u003e\n\u003cli\u003eSilver dust and paste printed cambric sleeves\u003c\/li\u003e\n\u003cli\u003e1 embroidered neckline on cotton silk\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters silver dust and paste printed chiffon dupatta. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092119839017,"sku":"AJAI-05-Unstitched","price":6950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/Untitled-1-01_e2e734a9-fe21-4e39-9a06-2a24da1db497.jpg?v=1748668709"},{"product_id":"ajai-06","title":"AJAI-06 EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eAre you an ardent lover of bold shades? Then this fully embroidered maroon ensemble is sure to win hearts. It’s a picture of a blooming garden on a maroon canvas which is very much inspired by the oldest traditional and handcrafted motifs. The shirt is adorned with sage-green, red and golden sequins that resembles\u003cspan style=\"text-decoration: line-through;\"\u003e \u003c\/span\u003edelicate flowers and leaves while the sleeves has graceful border on organza paired with a dyed cambric trouser and a splendid sage-green dupatta that has floral embroidery along the borders. 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The shirt of the ensemble is embellished with sequins that sparkle like stars, while the sleeves have double laces incorporating intricate print with embroidery. Mawra Hocane slays draped in this classic ensemble.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered gold dust and paste printed cambric shirt front\u003c\/li\u003e\n\u003cli\u003eGold dust and paste printed cambric shirt back\u003c\/li\u003e\n\u003cli\u003eGold dust and paste printed cambric sleeves\u003c\/li\u003e\n\u003cli\u003e30” embroidered border on organza for sleeves\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092120625449,"sku":"AJAI-07-Unstitched","price":4450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-01_c7b9fcf9-0538-420a-8add-07b27134b523.jpg?v=1748668708"},{"product_id":"ajai-08","title":"AJAI-08 EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eMawra Hocane is a sight for sore eyes, slaying in this two-piece eastern number featuring block printed finesse on airy lawn canvas. Glinting sequins interlaced with filigree threadwork adorns the neckline inspired by Indian and French motifs. This hue of mauve pink captivates the senses with its timeless charm.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003eEmbroidered gold dust-printed cambric shirt front\u003c\/li\u003e\n\u003cli\u003eGold dust printed cambric shirt back\u003c\/li\u003e\n\u003cli\u003eGold dust-printed cambric sleeves\u003c\/li\u003e\n\u003cli\u003e1.5 meters embroidered border for front \u0026amp; back daman on organza\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092120658217,"sku":"AJAI-08-Unstitched","price":3640.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-09_eb5a0256-cc85-46fb-a51a-bde7643bd3e6.jpg?v=1735220856"},{"product_id":"ajai-09","title":"AJAI-09 EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eAdd some ethnic charm to your closet with this light pastel pink delight from the ‘Aira’ Collection by Asim Jofa. The golden traditional block print is a showstopper with needlework and sequins on the neckline. Our trendy options will keep you in fashion all summer long while making you look graceful like Saboor Aly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGold dust and paste printed cambric shirt front\u003c\/li\u003e\n\u003cli\u003eGold dust and paste printed cambric shirt back\u003c\/li\u003e\n\u003cli\u003eGold dust and paste printed cambric sleeves\u003c\/li\u003e\n\u003cli\u003e1 embroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust and paste printed chiffon dupatta \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092120723753,"sku":"AJAI-09-Unstitched","price":5350.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-22.jpg?v=1748668706"},{"product_id":"ajai-10","title":"AJAI-10 EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eWoven with utmost delicacy and art, this ensemble is sure to entice you. Urwa Hocane is the epitome of grace as she dons the exquisite tea green ensemble from the ‘Aira’ Collection by Asim Jofa. Like a refreshing sip of serenity, she mesmerizes in this enchanting creation. A delicate tea green is reminiscent of verdant meadows set the stage for a symphony of floral multi-color embroidery. Bursting forth with old-mauve, black, and green hues, the meticulously crafted blooms come alive. The ensemble unveils a mesmerizing, printed dupatta, adorned with Indian motifs and botanical elements, a vivid celebration of cultural heritage. Embrace the beauty of this creation and let your spirit bloom.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels on cambric for front\u003c\/li\u003e\n\u003cli\u003e30\" embroidered border for front on cambric\u003c\/li\u003e\n\u003cli\u003e30\" embroidered border for sleeves on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters (wider width) plain dyed cambric for back and sleeves.\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed chiffon dupatta. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092120756521,"sku":"AJAI-10-Unstitched","price":5250.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-20_4a1208ee-908c-4b46-8939-1a1b429394b7.jpg?v=1748668705"},{"product_id":"ajai-11","title":"AJAI-11 EMBROIDERED SLUB LAWN 3 PCS","description":"\u003cp\u003eKinza Hashmi takes center stage, showcasing the dreamlike beauty of the ‘Aira’ collection. Like a gentle breeze on a sunlit day, this three-piece masterpiece envelops you in an aura of sophistication. The embroidered neckline on the organza becomes a canvas for sinuous floral embroidery, its nouveau motifs a testament to artistry. Delicate threads of pink, green, and light golden zari intertwine, weaving a tale of elegance, while illuminated gold sequins add a subtle shimmer. The embroidered side panels, adorned with enchanting blooms, elevate the ensemble to new heights. Embrace the allure of Asim Jofa’s latest collection and let the yarn-dyed dupatta flow with grace.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003ePair of embroidered bunches right \u0026amp; left on organza for front\u003c\/li\u003e\n\u003cli\u003eEmbroidered chan booti for front on slub lawn\u003c\/li\u003e\n\u003cli\u003e1 yard embroidered chan buti for sleeves on slub lawn\u003c\/li\u003e\n\u003cli\u003e30” embroidered border for front on slub lawn\u003c\/li\u003e\n\u003cli\u003e1 yard embroidered border for sleeves on slub lawn\u003c\/li\u003e\n\u003cli\u003e1.15 meters dyed slub lawn for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters yarn dyed dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092120789289,"sku":"AJAI-11-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/Untitled-1-16_9789c251-b5e6-43d5-ba5e-e66e815d5fbf.jpg?v=1735220852"},{"product_id":"ajai-12","title":"AJAI-12 EMBROIDERED SLUB LAWN 3 PCS","description":"\u003cp\u003eBring some sunshine to your summer with this radiant yellow outfit from the Aira Collection by Asim Jofa. The shirt is adorned with floral multi-color embroidery and motifs that create a burst of vibrancy. The mehendi-colored woven dupatta complements the whole look. This outfit is perfect for any occasion, whether you want to look casual or formal. Just like Kinza Hashmi, you will dazzle clad in this colorful ensemble.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on slub lawn for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels R\/L on slub lawn for front\u003c\/li\u003e\n\u003cli\u003e30” embroidered daman border on slub lawn for front\u003c\/li\u003e\n\u003cli\u003e1 yard embroidered chan buti on slub lawn for sleeves\u003c\/li\u003e\n\u003cli\u003e1 yard embroidered border on slub lawn for sleeves\u003c\/li\u003e\n\u003cli\u003e1.25 meters dyed slub lawn for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters yarn dyed dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092120854825,"sku":"AJAI-12-Unstitched","price":4390.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/Untitled-1-17_47bec3ac-eae6-4158-8da8-4bd750b659e4.jpg?v=1735220850"},{"product_id":"ajai-13","title":"AJAI-13 EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eStep into a world of understated elegance with this exquisite ensemble in the ethereal shade of mint. Crafted from the finest cambric, every detail is meticulously curated to embody a sense of refined sophistication. The embroidered center panel, delicately placed on the fabric like a work of art, is a testament to the mastery of craftsmanship. Adorned with embroidered side panels, the ensemble exudes a sense of balance and harmony. The embroidered border on the sleeves adds a touch of opulence, while the dyed slub lawn and cambric bring a seamless blend of comfort and style. Complete the look with captivating, printed dupatta, draping yourself in a tapestry of beauty and grace.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels right \u0026amp; left on cambric\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered border for sleeves on cambric\u003c\/li\u003e\n\u003cli\u003e1.3 meters plain dyed cambric for back \u0026amp; sleeves\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digitally printed lurex kantha dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092120887593,"sku":"AJAI-13-Unstitched","price":4470.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-16_cce509ab-ac56-4324-9cee-61b8e18e9776.jpg?v=1735220849"},{"product_id":"ajai-14","title":"AJAI-14  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eRendering flawless beauty and grace, this exquisite khaki-beige ensemble from the Aira Collection by Asim Jofa is a treat of elegant vibe inspired by ageless motifs and prints having a gorgeous kantha woven dupatta influenced by the Rome Renaissance. Like a masterpiece in motion, every element of this attire has been meticulously designed to exude timeless elegance that captures minimalistic vision. 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The organza neckline is embroidered with exquisite zari and sequins, creating a striking contrast with the cambric fabric. The chaak lace adds a touch of drama to the outfit, while the booti chan and border on the front and sleeves enhance the elegance. The printed kantha dupatta features floral and Indian motifs, adding a splash of color and culture to the look. The dyed cambric trouser completes the outfit with a chic flair. This design is a perfect choice for anyone who loves to mix tradition and modernity in their style.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.25 meters embroidered lace for chaak on organza\u003c\/li\u003e\n\u003cli\u003eEmbroidered chan booti with border on cambric for front\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves with border on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed lurex kantha dupatta. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092120953129,"sku":"AJAI-15-Unstitched","price":4690.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-08_96b32559-bb41-4481-aac8-807ff3899eee.jpg?v=1735220846"},{"product_id":"ajai-16","title":"AJAI-16  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eFlaunt your mystical side and imitate the beauty of Urwa Hocane with our Mallard Green ensemble, a mesmerizing ode to the captivating world of subcontinental art. Like a garden in full bloom, this ensemble blooms with intricate zari and sequins embroidery, adorning the fabric like delicate petals that dance with every step. The Mauveine dupatta is a canvas of golden dreams, painted with a mesmerizing block print that whispers tales of heritage and tradition. A cozy yet classy choice from ‘Aira’ collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of side panels R\/L on cambric for front\u003c\/li\u003e\n\u003cli\u003eDyed cambric for sleeves with embroidered border\u003c\/li\u003e\n\u003cli\u003e30'' embroidered border for front daman on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092120985897,"sku":"AJAI-16-Unstitched","price":4470.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-26_334bdff9-a50c-4eac-9ee6-387b11631cc2.jpg?v=1735220845"},{"product_id":"ajai-17","title":"AJAI-17  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eBringing a classic Mughal motif embroidery overall on the ensemble, enter a realm of serenity and poetic beauty, as Urwa Hocane graces the stage in Asim Jofa's 'Aira' collection. The fabric material is a melodic blend of organza, cambric, and printed dupatta which sets the tone for an ethereal experience. The neutral peach color, reminiscent of dawn's embrace, envelops the wearer in a tranquil serenity. As the printed dupatta unfolds its golden block printed rhythmic and floral patterns, it becomes a melody of poetic beauty, inviting the wearer to immerse herself in a world where serenity and enchantment intertwine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza for front\u003c\/li\u003e\n\u003cli\u003eEmbroidered front with border on cambric\u003c\/li\u003e\n\u003cli\u003e1 Meter embroidered sleeves with border on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121051433,"sku":"AJAI-17-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-01_1b5da81d-2880-40dc-b218-3289db14136f.jpg?v=1748668704"},{"product_id":"ajai-18","title":"AJAI-18  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eEmbark on a celestial voyage with Mawra Hocane, as she unveils the captivating magic of the ‘Aira’ collection by Asim Jofa. The embroidered center panel on cambric becomes a portal to an ethereal realm, where rhymical artistry breathes life into every stitch. Delicate threads intertwine, weaving intricate floral and leaf motifs on the front, neckline, and sleeves, adorned with twinkling sequins. An embroidered border for the front daman crowns this creation with regal elegance. Complete your celestial look with the dyed cambric trousers and grace it with dust printed chiffon dupatta, adorned with ethno-cultural motifs. Embrace this celestial marvel and let your style transcend the boundaries of the ordinary.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels R\/L on cambric\u003c\/li\u003e\n\u003cli\u003e30” embroidered border for front on cambric\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves with border on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters silver dust printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121116969,"sku":"AJAI-18-Unstitched","price":4240.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/df-07.jpg?v=1735220842"},{"product_id":"ajai-19","title":"AJAI-19 EMBROIDERED SLUB LAWN 2 PCS","description":"\u003cp\u003eBe ready to slip into the ethnic zone with modernity, this midnight purple number graced by Kinza Hashmi is from Asim Jofa’s new collection ‘Aira’. This gorgeous stylish option will perfectly mirror your understated aesthetics, thanks to the delicate embroidery \u0026amp; beautiful combination this design will surely take your style quotient up a notch.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003eEmbroidered chan buti on slub lawn for front\u003c\/li\u003e\n\u003cli\u003e30” embroidered border on slub lawn for front\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves on slub lawn\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered lace on slub lawn for trouser border\u003c\/li\u003e\n\u003cli\u003e1.15 meters dyed slub lawn for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121149737,"sku":"AJAI-19-Unstitched","price":4850.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-09_d0b86af6-1367-499c-b66a-65c5b28627c8.jpg?v=1735220841"},{"product_id":"ajai-20","title":"AJAI-20 EMBROIDERED SLUB LAWN 2 PCS","description":"\u003cp\u003eA perfect combination of resplendence and radiance! This flamingo number exudes femininity and grace. The slub lawn shirt has a gorgeous embroidered neckline on organza, and two side bunches with nouveau motifs. This ensemble is graced by the one and only Kinza Hashmi, who looks like a vision in this delicate and festive attire. This piece from ‘Aira’ collection is a perfect choice for any occasion that demands a chic and classy look. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003ePair of side bunches R\/L on organza\u003c\/li\u003e\n\u003cli\u003ePair of sleeves motifs on organza\u003c\/li\u003e\n\u003cli\u003eEmbroidered chan buti for front on slub lawn\u003c\/li\u003e\n\u003cli\u003e30'' embroidered border for front on slub lawn\u003c\/li\u003e\n\u003cli\u003e1.75 meters dyed slub lawn for back \u0026amp; sleeves\u003c\/li\u003e\n\u003cli\u003e1.3 (Wider width) meters dyed cambric for trouser. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121182505,"sku":"AJAI-20-Unstitched","price":3720.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-17_af33ccdb-ad7e-48c9-acc9-962c6f6e4a40.jpg?v=1735220839"},{"product_id":"ajai-21","title":"AJAI-21  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eKinza Hashmi effortlessly commands attention in this captivating ensemble, bathed in the resplendent hues of Steel Blue. The intricately embroidered center panel on cambric serves as a captivating focal point, drawing the eye with its exquisite craftsmanship. The embroidered side panels, meticulously adorned with botanical-inspired motifs, lend an air of opulence to the ensemble. The sleeves, adorned with delicate borders, add a touch of grace and sophistication. With a plain dyed wider-width cambric for the back and a dyed cambric trouser, it creates a harmonious balance of style and comfort. Draped in a printed dupatta, boasting an exquisite ethnic print and ornate baroque motifs, it is a testament to refined elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels R\/L on cambric for front\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves with border on cambric\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed tissue silk dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121215273,"sku":"AJAI-21-Unstitched","price":4470.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/2-06_2c4ce315-2eea-4896-ac78-fac698074791.jpg?v=1735220838"},{"product_id":"ajai-22","title":"AJAI-22  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eUrwa Hocane is a ray of sunshine in this bumblebee number.The embroidered organza neckline, daman bunch, chaak, and sleeve motif are embroidered with maroon and zari worked in a rhythmic pattern, creating a symphony of contrast with cambric fabric. The booti chan and border on the front and sleeves enhance the melody of the embroidery. The printed silk dupatta features floral and Mughal motifs, adding a bouquet of color and culture to the look. The dyed cambric trouser completes the outfit with a chic flair. This is a must-have for any fashionista who wants to make a statement this season.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003ePair of embroidered daman bunches R\/L on organza for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered Chaak R\/L on organza for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered sleeve bunches on organza\u003c\/li\u003e\n\u003cli\u003eEmbroidered chan buti with border on cambric for front\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves with border on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed tissue silk dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121248041,"sku":"AJAI-22-Unstitched","price":4690.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/df-06_9504abe2-76d7-4b3f-8850-c791f63f141b.jpg?v=1735220837"},{"product_id":"ajai-26","title":"AJAI-26 EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eMawra Hocane emerges as a vision of enigmatic beauty, embodying the essence of mystery and allure in this captivating ensemble. Cloaked in the velvety embrace of black, the ankle-length shirt becomes a tapestry of secrets waiting to be unraveled. Delicate threads with zari embroidery dance across the fabric, like whispers of forgotten tales, while the pink hint adorning the borders and neckline adds a touch of delicate enchantment. With every step, Mawra casts a spell, drawing all eyes to her ethereal presence, a muse of timeless elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels R\/L on cambric for front\u003c\/li\u003e\n\u003cli\u003e30” embroidered border for front on cambric\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves with border on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e2.5 meters embroidered chiffon dupatta. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121444649,"sku":"AJAI-26-Unstitched","price":4850.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/df-13_f9f78555-7823-49d3-b20b-77d455771eea.jpg?v=1748668702"},{"product_id":"ajai-27","title":"AJAI-27  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eThis statement piece is an iconic number from ‘Aira’ collection because it is unique with everything from classic purple hues to artistic imagery and floral design inspired by Scandinavian folk embroidery.This masterpiece has serpentine print featuring elements of paisley and floral motifs. The hint of sequins used in this ensemble is elevating the whole look. The block printed look adds a touch of rustic elegance, while the silver dust sprinkles some magic on it. Don this outfit and radiate purity and positivity!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.1 meters (wider width) rotary printed cambric shirt with silver paste\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters rotary printed lawn dupatta with silver paste\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121477417,"sku":"AJAI-27-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/PICTURES-1-25_0e30386b-ba84-4c8c-9cb9-0dc819d4222c.jpg?v=1735220830"},{"product_id":"ajai-28","title":"AJAI-28  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eAn endearing and distinctive piece of ‘Aira’ collection by Asim Jofa. Behold the exquisite beauty of Saboor Aly in this ensemble that celebrates the fusion of elegance and charm. The organza neckline is embellished with delicate details, making it a focal point of the look. The cambric shirt and lawn dupatta display a print inspired by Renaissance art and adorned with gold dust, seamlessly blending the historical artistry with fanciful floral patterns. The dyed cambric trouser balances the look with a neat and chic fit. This will make you feel the exclusiveness and the sophistication of comfort together.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.1 meters (wider width) rotary printed cambric shirt with gold paste\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters rotary printed lawn dupatta with gold paste\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121510185,"sku":"AJAI-28-Unstitched","price":4990.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/zca-01.jpg?v=1735220829"},{"product_id":"ajai-29","title":"AJAI-29  EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eSet your sights on pure fashion enchantment as Saboor Aly slays in this breathtaking ensemble with arctic cambric, she exudes an air of ethereal beauty that captures hearts and ignites imaginations. The alluring border delicately adorns the sleeves, weaving a tale of opulence and grandeur. Behold the rhythmic print on the shirt blessed by gold dust, flowing in ankle-length splendor, perfectly paired with sleek and classic straight pants.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.1 meters (wider width) rotary printed cambric shirt with gold paste\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121542953,"sku":"AJAI-29-Unstitched","price":3340.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/zca-09.jpg?v=1735220827"},{"product_id":"ajai-30","title":"AJAI-30  EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eMawra Hocane looks pretty in pink in this gorgeous two-piece outfit by Asim Jofa. The organza neckline is embroidered with sequins and thread, adding some sparkle and texture to the look. The cambric shirt features a sinuous print of ethnic paisley-motifs, creating a feminine and fresh vibe. The dyed wide-width cambric trouser complements the shirt with a simple and elegant fit. This design is an apt choice for any casual or semi-formal get together.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.1 meters gold and paste printed shirt on cambric\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121641257,"sku":"AJAI-30-Unstitched","price":2740.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/df-17.jpg?v=1735220826"},{"product_id":"ajai-31","title":"AJAI-31  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eWrapped in the allure of the 'Aira' collection by Asim Jofa, Urwa Hocane casts a mesmerizing spell. The Turkish coffee hue creates a sense of earthy charm, while the meticulously embroidered details on cambric celebrate the beauty of craftsmanship and illuminate the design. The embroidered lace, borders, and motifs delicately adorn the neckline, daman, and sleeves, infusing the ensemble with grace and finesse. 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Like a sparkling gem, this three-piece ensemble shines with brilliance and artistry. The cambric center and side panels are meticulously adorned with delicate details, a true focal point of this charming look. The embroidery on the sleeves and back border adds a touch of enchantment, creating an exquisite visual interplay. A printed chiffon dupatta reveals a tapestry of bewitching patterns, infusing the ensemble with depth and character. The dyed wide-width cambric trouser ensures a sleek and chic silhouette, completing the ensemble with effortless elegance. 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The cambric shirt blooms with delicate floral embroidery, each stitch a testament to the meticulous craftsmanship that breathes life into every petal. The ornate border, adorned with botanical motifs in shimmering green and gold, casts a spell of glamour and mystique. As you drape the printed chiffon dupatta, adorned with traditional patterns like whispered secrets, you become a living canvas of beauty. 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Like a shadow weaving its spell, this black ensemble casts a seductive charm, capturing the essence of contemporary allure with onyx sequins. The embroidered cambric center and side panels, reminiscent of the romantic streets of Paris, are enchanted with their intricate motifs and beguiling details. Hot pink embroidery, intertwined with gray threadwork and cascading sequins, ignites a symphony of opulence and sophistication. A tantalizing keyhole neckline beckons, leaving room for intrigue. Completing the tableau, the printed chiffon dupatta, a quintessential masterpiece, adds a touch of whimsy and poetry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels R\/L on cambric for front\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves with border on cambric\u003c\/li\u003e\n\u003cli\u003e30” embroidered border on cambric for front\u003c\/li\u003e\n\u003cli\u003e30” embroidered border on cambric for back\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092121903401,"sku":"AJAI-35-Unstitched","price":4950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/zca-25.jpg?v=1748668700"},{"product_id":"ajai-36","title":"AJAI-36  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eLike a rose in full bloom, Saboor Aly graces this design, emanating an aura of pure enchantment. Clad in the ethereal embrace of this exquisite ensemble, she becomes a living work of art. The fabric, a soft luscious pink, is akin to a delicate petal, while the golden embroidery, adorned with shimmering sequins, evokes the radiant sunbeams that caress a blossoming garden. With every movement, the sleeves, embellished with intricate borders, dance like poetry in motion. 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Explore our latest ‘Aira’ collection and get it fixed! Lightweight and comfy, this Mughal-inspired embroidery is a great choice for special and casual wear this season. With exceptional coolness and freshness, this tender turquoise enchanting piece with sunset palette embroidery is a breath of fresh air, decked with a mesmerizing floral polychrome dupatta to woo your heart like Mawra Hocane.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels R\/L on cambric for front\u003c\/li\u003e\n\u003cli\u003e30'' embroidered border for front on cambric\u003c\/li\u003e\n\u003cli\u003eDyed cambric for sleeves with embroidered border\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed chiffon dupatta\u003c\/li\u003e\n\u003cli\u003e1.3 meters dyed wider width cambric for trouser. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092122001705,"sku":"AJAI-37-Unstitched","price":4390.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/VectorSmartObjectcopy4.jpg?v=1735220802"},{"product_id":"ajai-38","title":"AJAI-38  EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eSaboor Aly personifies finesse in this pinkish-beige number from 'Aira' collection. This two-piece masterwork, inspired by the hypnotic beauty of nouveau patterns, features intricate needlework that flows like an orchestra. A mesmerizing tune is produced by the interplay of brown and onyx threads in needlework. The embroidery in the cambric's center panel steals the show, while the embroidery on the panels' sides provides dimension and visual interest. The embroidered borders on the sleeves and organza make this outfit a model of class. Wrap yourself in the patterned chiffon dupatta, an artistic masterpiece completes with a touch of black lace. 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As you adorn yourself in the rich hues of Midnight Black, the fabric becomes a canvas for a symphony of emotions. The polychrome printed dupatta, with scallop borders blessed with indigenous-blossomy motifs, dances with every movement, mirroring the rhythm of your heart. The ankle-length shirt, adorned with golden flowers and leaves, blooms like a garden of dreams, weaving a tale of sophistication and grace. 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Here Urwa Hocane dons a captivating combination of embroidery adorned with botanical florals and tribal motifs that dance in perfect harmony. Inspired by the mystical Cairene ethos and the rich tapestry of cultural design philosophies, this design is a visual feast for the eyes. Like a stroke of brilliance, the bright white accents illuminate the ensemble, adding depth and intrigue. As you drape yourself in the printed-lawn dupatta, a canvas of vivid artworks, you carry with you a treasure that transcends time, reminding you of the beauty that lies within.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza with lining fabric\u003c\/li\u003e\n\u003cli\u003e2.1 meters (wider-width) rotary printed shirt on cambric\u003c\/li\u003e\n\u003cli\u003e2.5 meters printed lawn dupatta. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45092122100009,"sku":"AJAI-40-Unstitched","price":3190.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/df-26_45f2dfca-e020-4388-bdd3-dc9d6a2abcc6.jpg?v=1735220797"},{"product_id":"ajar-01","title":"AJAR-01 EMBROIDERED JACQUARD 3 PCS","description":"\u003cp\u003eLike a refreshing breeze on a summer's day, our embroidered neckline digital printed shirt from Asim Jofa's “Aira – Summer Print Collection” captivates with its tranquil turquoise green hue. 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The embroidered neckline adds a touch of refinement to the ensemble, while the digital printed shirt showcases traditional motifs with grace. Paired with a digital printed dupatta adorned with reflections of heritage, this outfit exudes elegance and charm. As Ushna Shah dons and emanates an elegant vibe that resonates with timeless grace and style. 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The embroidered sleeves and daman borders weave a story of intricate craftsmanship while the digital printed shirt and dupatta paint a picture of tradition and charm. 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The embroidered neckline adds a touch of refinement to the ensemble, while the digital printed shirt showcases motifs influenced by Mughal architecture, reflecting sophistication and grace. Paired with a digital printed silver Mehsuri dupatta, this fuchsia outfit epitomizes elegance in every detail. The delicate embroidery on the neckline enhances its allure, adding a touch of regal charm. its elegant vibe becomes palpable inviting you to embrace the richness of tradition with a contemporary flair.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital silver mehsuri dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":47639001530665,"sku":"AJAR-04-UNS","price":4450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/2_a992f428-26f1-474f-8dd2-57fcd9ccd5c5.jpg?v=1735219656"},{"product_id":"ajar-05","title":"AJAR-05 EMBROIDERED DOBBY 3 PCS","description":"Dive into a lavender dreamscape with our \"Aira - Summer Printed Collection\" outfit, a poetic ode to elegance. The embroidered neckline sparkles like stardust each sequin a celestial whisper against the lavender canvas. The digital printed shirt is a tapestry of aesthetically pleasing motifs, a dance of colors that mirrors the beauty of a summer sunset. Draped in the silver mehsuri dupatta adorned with delicate floral motifs, you become a muse for the ethereal. 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Featuring an embroidered neckline and a digital printed shirt adorned with contemporary motifs, this outfit exudes sophistication and charm. The digital printed silver Mehsuri dupatta adds a touch of shimmer and grace elevating the design to new heights of elegance. As Ushna Shah graces this design, its elegant vibe becomes apparent resonating with modern chic and timeless grace. Whether for a formal occasion or a casual gathering, this outfit promises to make a statement with its understated yet captivating allure.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital silver mehsuri dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":47639001727273,"sku":"AJAR-07-UNS","price":4350.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/2_0ed43522-0e6e-4968-8ed9-6a6c613f9bd0.jpg?v=1735219652"},{"product_id":"ajar-08","title":"AJAR-08 PRINTED JACQUARD 3 PCS","description":"Like the blush of a summer rose, this pink ensemble from Asim Jofa's \"Aira – Summer Print Collection\" exudes delicate elegance. The digital printed shirt, adorned with motifs that dance like whispers of petals, finds its perfect complement in the butter silk dupatta, a canvas of grace and fluidity. As Ushna Shah adorns this outfit as a muse, its vibrant vibe becomes a symphony of style and sophistication, inviting you to immerse yourself in its timeless allure.\u003cbr data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital butter silk dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":47639001760041,"sku":"AJAR-08-UNS","price":3950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/9_800d6be9-4b34-46bd-b232-e319d3367242.jpg?v=1735219651"},{"product_id":"ajar-09","title":"AJAR-09 EMBROIDERED JACQUARD 3 PCS","description":"Like the gentle waves of the ocean, this ensemble from Asim Jofa's \"Aira – Summer Print Collection\" whispers tales of elegance and grace. The embroidered sleeves and daman borders cascade like delicate ripples framing the digital jacquard shirt adorned with hues of blue and pure acanthus motifs. The digital butter silk dupatta drapes softly, echoing the tranquility of a serene seascape. As Ushna Shah graces this ensemble, its elegant vibe becomes a symphony of style and sophistication inviting you to immerse yourself in its timeless allure.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered sleeves border on organza\u003c\/li\u003e\n\u003cli\u003eEmbroidered daman border on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital butter silk dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":47639001825577,"sku":"AJAR-09-UNS","price":4450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/9_56413d04-c923-48a0-9fbe-0f61b95011ea.jpg?v=1735219650"},{"product_id":"ajar-10","title":"AJAR-10 EMBROIDERED JACQUARD 3 PCS","description":"Like a midnight sky adorned with stars, this black number from Asim Jofa's “Aira – Summer Print Collection” bewitches with its celestial charm. The embroidered neckline reminiscent of constellations guides the eye to the digital printed shirt where ethnic motifs dance like fireflies in the night. Wrapped in a butter silk dupatta of teal blue, it's as if the dusk has kissed the darkness infusing it with warmth and radiance. Sabeena Farooq, a vision of grace breathes life into this ensemble transforming it into a mesmerizing ode to twilight's beauty.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital butter silk dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":47639001858345,"sku":"AJAR-10-UNS","price":4350.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/8_e8e064f7-b1d8-425c-9d99-59486084019e.jpg?v=1735219636"},{"product_id":"ajar-11","title":"AJAR-11 EMBROIDERED JACQUARD 3 PCS","description":"Delve into the world of elegance with this enchanting lilac ensemble from Asim Jofa's “Aira – Summer Print Collection”. The delicately embroidered neckline sets the tone for a harmonious blend of tradition and contemporary style. Adorned with digital printed motifs, the shirt exudes a modern charm that is perfectly complemented by the intricate patterns on the luxe silk dupatta. Each detail tells a story of cultural heritage and innovation creating an exquisite charm that is elevated by Sabeena Farooq's aura. Embrace the fusion of tradition and modernity with this outfit.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital butter silk dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":47639001891113,"sku":"AJAR-11-UNS","price":4350.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/7_da220d0d-43fd-42ac-8d8e-289b6b27b8dd.jpg?v=1735219635"},{"product_id":"ajar-12","title":"AJAR-12 EMBROIDERED JACQUARD 3 PCS","description":"Embark on a journey of sophistication with this mesmerizing purple design from Asim Jofa's “Aira – Summer Print Collection”. The intricately embroidered neckline sets the stage for elegance. Adorned with digital printed motifs, the shirt exudes a contemporary charm that is perfectly complemented by the kaleidoscope of patterns on the dupatta. Each detail tells a story of cultural richness and modernity creating an aesthetically pleasing vibe that is further elevated by Sabeena Farooq's grace. Indulge in the fusion of tradition and modernity with this timeless allure of this outfit.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital lawn dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":47639001923881,"sku":"AJAR-12-UNS","price":4750.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/8_d24654d6-49c6-453f-b72f-d4a473640246.jpg?v=1735219634"},{"product_id":"ajar-13","title":"AJAR-13 EMBROIDERED DOBBY 3 PCS","description":"Immerse yourself in the allure of summer with our captivating creation from the \"Aira - Summer Printed Collection.\" this teal green ensemble features intricate embroidery along the borders of the shirt and sleeves each thread shimmering with elegance. The digital printed shirt showcases a delightful array of contemporary motifs reflecting the vibrant spirit of modernity. Draped in the same enchanting design, the dupatta completes the outfit with charm. Let Asim Jofa's craftsmanship elevate your style to new heights of sophistication.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered front \u0026amp; back border on organza\u003c\/li\u003e\n\u003cli\u003eEmbroidered sleeves border on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meter wide width digital dobby shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meter wide width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital lawn dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":47639001956649,"sku":"AJAR-13-UNS","price":4850.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/7320\/7593\/files\/9_d0cbad13-52dd-4798-8556-7844df606b99.jpg?v=1735219633"}],"url":"https:\/\/asimjofa.com\/collections\/festive-essentials-batch-1.oembed?page=2","provider":"Asim Jofa","version":"1.0","type":"link"}