Designer Picks

Komal Meer embodies the essence of regal minimalism in Asim Jofa's 'Abresham Collection.' The Black fabric is adorned with cupped gold sequins and intricate black threadwork, creating a captivating contrast....

Discover the "Shadow Work" collection's Ivory and Blue Baroque Dream with Saboor Aly, where imagination takes flight on wings of embroidery. Envision a dreamscape where hues of ivory and blue...

Iqra Aziz makes one skip a beat donning this deep purple ensemble encrusted with mirrored 7mm sequins used in typical chickankari pattern sprawled on premium lawn base topped with diaphanous...

Take center stage with the remarkable beauty of this red number. This design from ‘Jhilmil Collection’ by Asim Jofa is a red ruby! It displays sequins work on the shirt,...

Introducing this chic and classic number from the 'ZARI SITARA' collection, radiate elegance and sophistication in this mesmerizing design, donned by the enchanting Mawra Hocane. Crafted from luxurious raw silk...

Unveil the epitome of elegance as Mawra Hocane graces the runway in the exquisite 'ZARI SITARA' ensemble. Immerse yourself in the allure of chanderi cotton and chiffon, as this marvel...

Introducing the Black Baroque Charm from Asim Jofa’s "Shadow Work" collection. This shirt boasts an intricate ivory baroque embroidery, creating a mesmerizing pattern that adorns every corner. The borders are...

Asim Jofa introduces you to ‘ZARI SITARA’, a collection that showcases the art of embroidery and the richness of colors. This number is a pink and purple hue that creates...

Step into a Garden of Elegance with Mawra Hocane. This Castleton Green ensemble features detailed embroidery on the neckline and borders, enriched with zari and sequins for a touch of...

Enter a tapestry of gorgeous elegance with this deep plum outfit, adorned with sea green and rust applique inserts which are embellished with the stunning embroidery of antique gold zari...

Aglow in this magnificent kalidaar Sabeena truly makes one skip a beat. Intricate booties scattered on mustard gold organza topped with colorful embroidered border worked in chevron pattern inserted with...

A timeless alliance of style and comfort, this maroon kaftan from the “Abresham Collection” is a timeless expression of elegance and comfort. The maroon shade radiates royal charm, creating a...

Step into the world of the alluring Flamenco with Mawra Hocane in the red number from Asim Jofa's 'Abresham Collection.' This attire is a fiery dance of color and artistry,...

Saboor Aly is a sight to behold in this rose mauve ensemble from ‘The Maahru’ by Asim Jofa. Like a blossoming garden in springtime, this outfit is a work of...

Enter a realm of velvet nights and silver whispers with this navy blue angrakha. The embroidered kalis weave tales of tradition, embellished with silver zari and cupped sequins that glisten...

Step into the embrace of timeless maroon, where elegance is not just a choice, but an effortless exhalation. This ensemble is a celestial canvas adorned with a constellation of 9mm...

In a captivating dance of colors and motifs, this onyx elite ensemble unfolds like a love story waiting to be told. It's a masterpiece embroidered with intricate motifs, where threads...

Immerse yourself in the deep purple peshwas, a velvet veil that transcends time. This embroidered ensemble with gorgeous neckline unfold like verses of a regal poem, adorned with the ethereal...

The deep maroon hue of this design symbolizes strength and allure, while the golden zari embroidery adds a touch of opulence and grandeur. The playful pops of polychromatic colors mirror...

Eudialyte: A splash of beautiful colors are enlivened by statement embroidery on magenta silk base complemented by contrast velvet borders and neckline with threadwork and matte cupped Indian gold sequins...

In this striking ensemble of ‘The Noorie’, the pick of Crayola peach is simply sublime. The poly lawn shirt and trouser are made more appealing by this particular hue, creating...

Immerse yourself in a world of fascinating charm and timeless grace with this enchanting ensemble from the “Velvet Festive Collection”. This Beige Gold masterpiece paired with an Olive Green dupatta...

Enchant the senses with this regal maroon saree, a velvet symphony adorned with Indian and antique gold zari, and cascading 5mm & 3mm cupped sequins in gold. The embroidered bodice...

Ruby: Ayeza Khan beams dressed in this beautiful attire. Magenta velvet shirt comprised of a center and side panels dusted with glinting sequins harmoniously used with burnt orange, olive green...

Komal Meer graces us with a royal regalia in the Purple ensemble from Asim Jofa's 'Abresham Collection.' It seems as if the fabric has been adorned with threads of luxury,...

Moonstone: Ayeza Khan looks exceedingly chic dressed in this sophisticated design. Plush gray velvet is etched with black zari and cupped sequins creating a compelling design made with painstaking details....

Peridot: Ayeza Khan looks effortless in this distinct cut. The ensemble is constructed with a unique flare, the front open style is kept loose giving it a traditional chogha look...

Step into a realm of onyx elegance with this number featuring a straight long velvet shirt adorned with maroon aari threadwork and cupped black sequins. The embroidered shirt is a...

In a divine shade of purple this ensemble celebrates elegance. It is made from lustrous viscose silk exclusively embroidered with subtle blend of tobacco zari and single thread color. This...

Indulge in the rich tapestry of ethnic elegance with deep ochre shirt, exquisitely embellished with Aari Taanka embroidery in deep carob thread. The ensemble features dual black sequins of 3mm...

Embrace the majestic vibe of this teal ensemble, adorned with antique gold zari and gold cupped sequins, creating a splendorous display of intricate embroidery. The embroidered shirt showcase opulence in...

Grayish purple front open dress will make you stand out this festive season. Smart jacket design is royally done with zari work, having two shades of resham in contrast on...

Possessing an overwhelming touch of ethnicity and modernity, prepare to be enchanted by the irresistible allure of this mesmerizing number from the 'ZARI SITARA' collection, graced by the captivating presence...

Elevate your ethnic collection with a burst of vibrancy in this captivating magenta ensemble paired with a teal dupatta. The motifs on the shirt celebrate the rich mosaic of Pakistani...

This ensemble is a tapestry of beauty, exuding elegance in shades of maroon and brown. The coffee-colored threadwork and transparent sequins on the shirt create a captivating design. The gorgeous...

Asim Jofa's "Shadow Work" collection graced by Mawra Hocane as a regal figure, her elegance illuminated by an ensemble that is nothing short of a masterpiece. The navy-blue fabric is...

Wrap yourself in the Olive Reverie Ensemble—an ethereal ethnic piece adorned with gold 5mm sequins, maroon thread, and resplendent gold zari. The olive green peshwas is a reverie in itself...

You can never go wrong with a classic black outfit, especially when it's adorned with intricate golden embroidery work. Get your hands on this beauty from the “Teens Festive” Collection,...

For a light and breezy look that will make you stand out, try this stunning outfit in light sage. The knee-length shirt features gorgeous golden embroidery with traditional motifs, while...

A classic combination of beige & black comes together in this design etched with antique gold zari & matte 5mm sequins rendering it with this luxurious feel. The shirt is...

Looking serene standing amongst a bed of white petals Ramsha Khan wins hearts donning this earthy number. Traditional motifs adorn the shirt with dori neckline ending with four layers of...

Step into a tapestry of Ganga Jamni artistry with this deep mauve number, where the whole shirt is a piece of South Asian art intelligently adorned with heavy antique gold...

This burnt marigold poly cotton ensemble from Asim Jofa's 'ZARI SITARA' collection is like a royal gem that gleams in the light. The outfit's gold sequins, zari along with impeccable threadwork looks stunning...

Elegantly draped in this raw Chanderi cotton Saree Syra Yousuf makes one skip a beat. The Saree is worked seamlessly along the hem worked in Chikankaari stitches decked with spangles....

This eye catching orange piece is an apt metaphor for the beautiful hour of dusk. A heavily rendered shirt fashioned into center & side panels trimmed with contrasting silk borders...

Embrace a world of timeless grandeur with this olive-green ensemble graced by a bronze hued dupatta, a true gem from Asim Jofa's “Velvet Festive Collection”. The fabric tells a tale...

A mint green color pishwas with heavy ghair border makes up this royal ensemble. The accents of blue add a whimsical touch of modernity and playfulness to this timeless attire....

Add a pop of color to your wardrobe with our Peppy Lime organza ensemble! The above calf-length A-line shirt and narrow pant are the combinations which you should slay, and...

Naimal Khawar takes center stage like a celestial goddess cloaked in deep maroon. This marvelleous attire is an ode to timeless elegance, where glittery copper sequins and delicate zari threadwork...

The raspberry-pink hue of this cambric shirt and trouser ensemble oozes an air of playfulness, making it a must-have for the fashion-savvy. The bold blue embroidery howls extravagance. Our trendy...