Designer Picks Unstitched

Possessing an overwhelming touch of ethnicity and modernity, prepare to be enchanted by the irresistible allure of this mesmerizing number from the 'ZARI SITARA' collection, graced by the captivating presence...

In the twilight realm where dreams and reality intertwine, the 'ZARI SITARA' collection by Asim Jofa beckons you to embark on a sartorial adventure. This midnight black outfit donned by...

Introducing this chic and classic number from the 'ZARI SITARA' collection, radiate elegance and sophistication in this mesmerizing design, donned by the enchanting Mawra Hocane. Crafted from luxurious raw silk...

Struggling to maintain your fashion sense during the hot summers? This ensemble, donned by the enchanting Mawra Hocane, boasts a stunning combination of gold beige hue. The shirt, crafted from...

This burnt marigold poly cotton ensemble from Asim Jofa's 'ZARI SITARA' collection is like a royal gem that gleams in the light. The outfit's gold sequins, zari along with impeccable threadwork looks stunning...

Naimal Khawar takes center stage like a celestial goddess cloaked in deep maroon. This marvelleous attire is an ode to timeless elegance, where glittery copper sequins and delicate zari threadwork...

Like a shooting star, this design constellation drapes you in the luminous embrace of a celestial gold. Adorned with shimmering sequins that twinkle like stars, entwined with threads of teal...

Dive into a world of sophistication with this 'ZARI SITARA' ensemble, worn by gorgeous Hania Aamir. The deep teal chiffon fabric drapes gracefully, while the shimmering sequins and intricate zari...

Get ready to make a bold fashion statement with Mawra Hocane in the breathtaking 'ZARI SITARA' ensemble. This shirt, meticulously crafted from paper cotton, features a striking spanish gray color...

Witness the mesmerizing charm of Hania Aamir as she showcases the spellbinding collection. Like a sun-kissed meadow, this majestic design is imbued in hues of mehendi green, casting a spell...

Reflecting the royal splendor of the peshwas with Naimal Khawar, this tyrian purple chiffon outfit from the ‘ZARI SITARA’ collection by Asim Jofa is a poem of elegance and glamour....

Ignite your inner radiance as Hania Aamir takes center stage, embodying the essence of regal elegance in this enchanting ensemble. This design crafted on chiffon, bathed in the captivating hue...

Prepare to be captivated as Mawra Hocane graces the stage, adorned in this resplendent 'ZARI SITARA' ensemble. This number exudes an aura of enchantment. Bathed in the captivating hue of...

Turn heads like Naimal Khawar in this black chiffon attire. This outfit features white thread-work embroidery and blingy sequins that create a striking contrast. It comes with a matching embroidered...

Behold the ethereal allure of the 'ZARI SITARA' collection, as Mawra Hocane graces the stage in the resplendent amaranth chanderi cotton number. Like a captivating symphony of stars, this shirt...

In this striking ensemble of ‘The Noorie’, the pick of Crayola peach is simply sublime. The poly lawn shirt and trouser are made more appealing by this particular hue, creating...

In a sea of muted hues, this teal ensemble is a rare gem that sparkles with the vibrancy of a mermaid's tail. With crewel embroidery in heavy golden zari, it...

Black is the canvas and the embroidery is the paint in this ensemble from ‘The Maahru’ that features paper cotton shirt and poly lawn trouser. Adorn with intricate sequins and...

Radiant petals blossom into a garden of delight, adorning the stunning chiffon georgette shirt of 'The Meerub' collection. With an ankle-length cut and heavy embroidery, this piece is a true...

Charm like Saboor Aly in this vibrant jam hue ensemble is the perfect statement piece for gorgeous Pakistani ladies. Every aspect of this ensemble is thoughtfully designed, from the ankle-length...

Minal Khan keeping it classy in this sand beige ensemble is like a shimmering oasis in the desert of fashion. The golden embroidery is like rays of sunlight on the...

In this dark mauve ensemble, Yumna Zaidi exudes an aura of luxury and refinement. The shirt is a jewel of embroidery on the front and back, a delicate neckline and...

Adorn yourself in the lush, verdant hues of this Olive Green ensemble from ‘The Meerub’, modeled by the graceful Yumna Zaidi. Like the leaves of a flourishing tree, the ethereal...

Like the bloom of a camellia rose in the first light of dawn, Saboor Aly graces the catwalk in 'The Maahru.' This ethereal collection shimmers with the brilliance of a...

Dazzle in this chartreuse shade - Paper cotton shirt and dull satin trouser combo from ‘The Noorie’ are elevated with delicate embroidery and zari line chiffon. The embroidered neckline and...

Like a flower in bloom, Yumna Zaidi blossoms in ‘The Meerub’ embroidered chiffon ensemble, She shines with elegance and grace in every part of this powder pink and mehendi hue...

A divine look with evergreen combination of Ivory and black from ‘The Meerub’ by Asim Jofa is a celebration of contrasts and balance. The base of ivory symbolizes purity and...

Make everyone's eyes turn on you as you enter the ballroom with this eye-catchy delight! The rich apricot hue of the chiffon center panel is perfectly complemented by the vivacious...

This ensemble from ‘The Noorie’ is the unique piece of the collection showcased by Minal Khan. The composition of this ensemble is a captivating duet between the hues of black...

Yumna Zaidi personifies elegance in 'The Meerub', a stunning collection that encapsulates the beauty of tradition with modern fashion. This exquisite pink ensemble features delicate net fabric, intricately adorned with...

There is something hypnotic and alluring about this black chiffon peshwas from 'The Meerub' collection, worn with elegance and grace by Yumna Zaidi. The floral embroidery, crafted in a glittering...

Yumna Zaidi brings her bold and confident energy to ‘The Meerub’ by Asim Jofa. This black beauty features glorious silver embroidery and fleecy fabrics that are sure to turn heads....

Bring to life your most elegant and poised self with this soothing Moss green ensemble, designed in the most stellar way with embroidery of sunset shades together with a vibrant...

Saboor Aly is a sight to behold in this rose mauve ensemble from ‘The Maahru’ by Asim Jofa. Like a blossoming garden in springtime, this outfit is a work of...

Give yourself a minimalist yet impactful aesthetic with this Essex Green number from ‘The Meerub’ by Asim Jofa. The juxtaposition of chiffon and poly cotton in this ensemble creates a...

Like a garden at midnight, 'The Noorie' collection blooms with the allure of black and the vibrancy of multi-colored floral embroidery. Minal Khan models the enchanting embodiment of femininity in...

In ‘The Maahru’, Saboor Aly brings a special element of timeless radiance and enchantment. Adorn with utmost delicacy and art this powder blue number is ornamented with whimsical embroideries rendered...

Yumna Zaidi sparkles in this in this blooming number from ‘The Meerub’. The embroidery on this garment is like a constellation of stars, each one shining with its unique radiance....

Bask in the golden rays of ‘The Maahru’ with this Marigold yellow ensemble that blooms with intricate floral and branches embroidery, akin to a field of sunflowers in full bloom....

Impress everyone with ‘The Noorie’ soft beauty look, graced by Minal Khan. Elevate your fashion game by draping this ethereal blush pink chiffon and poly cotton ensemble that is sure...

An embodiment of understated grandeur, this rust cambric shirt is a captivating work of art. The intricate embroidery with border and sleeve creates a captivating textural interplay, drawing the eye...

An evocative Ice-water shade defines this pristine cambric shirt, evoking a sense of serenity and calm. The shirt's design is marked by tasteful embellishments, such as the embroidered lace neckline...

Dress to impress and take on the world with confidence. In this tantalizing rhubarb-colored ensemble, the embroidered neckline and sleeve bunches on delicate cambric add an exquisitely refined touch. The...

The raspberry-pink hue of this cambric shirt and trouser ensemble oozes an air of playfulness, making it a must-have for the fashion-savvy. The bold blue embroidery howls extravagance. Our trendy...

This cambric shirt is dramatic by virtue of its lavender color. The white embroidery on the shirt's central panel and borders reflects a keen eye for detail. The use of...

In this charming creation from Asim Jofa’s Essentials collection, the delicate leek green hue of the cambric shirt and trousers brings a fresh, spring-like quality to the ensemble. The embroidered...

Make your mark and showcase your individuality with this eclectic piece. This classy outfit is an ideal illustration of how the color cream can convey high standards of aesthetics. The...

This cream-pink ensemble from Asim Jofa’s Essentials collection exudes a delicate femininity that is both sophisticated and charming. The meticulously embroidered center panel and sleeve borders on the cambric shirt...

Deep maroon Chanderi kalidaar comes alive with ivory thread work done meticulously with hints of lurex & sequins. Intricately worked chiffon dupatta & dyed pants add another dimension to this...

A beautiful sheer beige gold chiffon base is fashioned into a beautiful Peshawar heavily decked with embroidery. A heavy border runs along the hemline further accentuated by an embellished chiffon...