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AJPF-30 EMBROIDERED COTTON NET 3 PCS
A tribute to heritage and artistry, this off-white ensemble is adorned with Mughal and nature-inspired embroidery. Deep maroon, rust, and green threads weave an intricate story across the heavily embroidered...
AJPF-35 EMBROIDERED ZARI KOTA SOFT NET 3 PCS
An epitome of regality, this green ensemble is a striking display of mesmerizing style. The heavily embroidered shirt, designed in a partition style, features elaborate zariwork and multi-hued thread embroidery...
AJPF-33 EMBROIDERED ZARI NET AYUDHIA 3 PCS
A masterpiece of elegance, this pink ensemble is crafted in a double princess-cut style with multiple intricately embroidered panels. The opulent embroidery on Zari Net Ayudhia showcases a harmonious blend...
AJPF-23 EMBROIDERED LAWN SILK 3 PCS
Dipped in the inkwell of regalia, this purple peshwas is a vision of timeless grandeur. The intricately embroidered bodice and kalis dazzle with 5mm gold sequins, harmonized with rich rust,...
AJPFB-30 EMBROIDERED COTTON NET STITCHED 3 PCS
A tribute to heritage and artistry, this off-white ensemble is adorned with Mughal and nature-inspired embroidery. Deep maroon, rust, and green threads weave an intricate story across the heavily embroidered...
AJAI-07 EMBROIDERED CAMBRIC 2 PCS
Rs. 4,450
Inspired by French and Persian carpets this block-printed pastel number is a comfy piece from ‘Aira’ collection, has a soft beautiful look, which exudes royalty. The shirt of the ensemble...
AJPFD-23 EMBROIDERED LAWN SILK Stitched 3 PCS
Rs. 28,600
Dipped in the inkwell of regalia, this purple peshwas is a vision of timeless grandeur. The intricately embroidered bodice and kalis dazzle with 5mm gold sequins, harmonized with rich rust,...
AJPFD-27 PRINTED EMBROIDERED SAREE Stitched 2 PCS
Rs. 25,500
Draped in elegance, this turquoise saree is a captivating fusion of print and embroidery. Adorned with 5mm light gold sequins scattered across its flowing fabric, it shimmers with every movement....
AJPFD-33 EMBROIDERED ZARI NET AYUDHIA STITCHED 3 PCS
Rs. 32,400
A masterpiece of elegance, this pink ensemble is crafted in a double princess-cut style with multiple intricately embroidered panels. The opulent embroidery on Zari Net Ayudhia showcases a harmonious blend...
AJPFD-34 EMBROIDERED NET STITCHED 3 PCS
Rs. 36,900
Flawlessly enchanting, this lilac peshwas is a symphony of elegance and artistry. Adorned with intricate embroidery, it gleams with light gold zari and shimmering light gold cupped sequins, while beige...
AJPFD-26 EMBROIDERED ZARI NET Stitched 3 PCS
Rs. 30,600
Effortlessly striking, this yellow ensemble redefines elegance with its front-open cape-style shirt. Embroidered panels adorn both the inner and outer layers, creating depth and dimension with rust and maroon threadwork,...
AJPFD-35 EMBROIDERED ZARI KOTA SOFT NET Stitched 3 PCS
Rs. 38,900
An epitome of regality, this green ensemble is a striking display of mesmerizing style. The heavily embroidered shirt, designed in a partition style, features elaborate zariwork and multi-hued thread embroidery...
AJPFB-27 PRINTED EMBROIDERED SAREE STITCHED 2 PCS
Rs. 16,990
Draped in elegance, this turquoise saree is a captivating fusion of print and embroidery. Adorned with 5mm light gold sequins scattered across its flowing fabric, it shimmers with every movement....
AJPF-34 EMBROIDERED NET 3 PCS
Rs. 14,750
Flawlessly enchanting, this lilac peshwas is a symphony of elegance and artistry. Adorned with intricate embroidery, it gleams with light gold zari and shimmering light gold cupped sequins, while beige...
AJPF-27 PRINTED EMBROIDERED SAREE 2 PCS
Rs. 11,350
Draped in elegance, this turquoise saree is a captivating fusion of print and embroidery. Adorned with 5mm light gold sequins scattered across its flowing fabric, it shimmers with every movement....
AJPF-26 EMBROIDERED ZARI NET 3 PCS
Effortlessly striking, this yellow ensemble redefines elegance with its front-open cape-style shirt. Embroidered panels adorn both the inner and outer layers, creating depth and dimension with rust and maroon threadwork,...
AJPF-24 EMBROIDERED SPUN RAW SILK 3 PCS
Rs. 11,350
Grace meets subtle glamour in this beige ensemble, where embroidered panels take center stage. Delicately adorned with light gold zari and shimmering sequins, the shirt exudes timeless elegance. A contrasting...
AJAI-34 EMBROIDERED CAMBRIC 2 PCS
Rs. 3,570
Like a serene garden bathed in moonlight, this ensemble is a poetic symphony of elegance and grace. The cambric shirt blooms with delicate floral embroidery, each stitch a testament to...
AJAI-30 EMBROIDERED CAMBRIC 2 PCS
Rs. 2,740
Mawra Hocane looks pretty in pink in this gorgeous two-piece outfit by Asim Jofa. The organza neckline is embroidered with sequins and thread, adding some sparkle and texture to the...
AJAI-26 EMBROIDERED CAMBRIC 2 PCS
Rs. 4,850
Mawra Hocane emerges as a vision of enigmatic beauty, embodying the essence of mystery and allure in this captivating ensemble. Cloaked in the velvety embrace of black, the ankle-length shirt...
AJAI-18 EMBROIDERED CAMBRIC 3 PCS
Rs. 4,240
Embark on a celestial voyage with Mawra Hocane, as she unveils the captivating magic of the ‘Aira’ collection by Asim Jofa. The embroidered center panel on cambric becomes a portal...
AJAI-14 EMBROIDERED CAMBRIC 3 PCS
Rs. 4,090
Rendering flawless beauty and grace, this exquisite khaki-beige ensemble from the Aira Collection by Asim Jofa is a treat of elegant vibe inspired by ageless motifs and prints having a...
AJAI-13 EMBROIDERED CAMBRIC 3 PCS
Rs. 4,470
Step into a world of understated elegance with this exquisite ensemble in the ethereal shade of mint. Crafted from the finest cambric, every detail is meticulously curated to embody a...
AJAI-08 EMBROIDERED CAMBRIC 2 PCS
Rs. 3,640
Mawra Hocane is a sight for sore eyes, slaying in this two-piece eastern number featuring block printed finesse on airy lawn canvas. Glinting sequins interlaced with filigree threadwork adorns the...
AJAI-02 EMBROIDERED COTTON SILK 3 PCS
Rs. 5,950
Immerse yourself in the poetry of style with Asim Jofa's 'Aira' collection, gracefully narrated by the enchanting Mawra Hocane. This ensemble weaves a tale of timeless charm and elegance like...
Mawra Hocane, one of Pakistan’s most admired actresses and style icons, brings her refined elegance to Asim Jofa through the Abresham Collection, Dhanak Rang, Cotton Festive 2023, Premium Festive, and Chamak Damak. Known for her powerful performances in dramas like Sabaat and Sammi, and her international recognition through the Bollywood film Sanam Teri Kasam, Mawra’s career reflects versatility, grace, and modern femininity. These qualities are mirrored in Asim Jofa’s designs, where each festive dress blends rich craftsmanship with contemporary aesthetics. From intricately detailed unstitched outfit selections to statement printed suits, the collections offer timeless appeal for festive and seasonal wear. The unstitched suits allow creative styling while preserving signature luxury, making them ideal for celebrations, formal gatherings, and elegant everyday dressing. Mawra’s presence adds depth, credibility, and star power to these iconic collections.
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