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Stand out in a crowd with Asim Jofa's latest collection - 'MERA HASEEN JORA' in a bold and striking ruby hue. The ensemble is crafted from luxurious raw silk, boasting...

Looking for a show-stopping ensemble for your next special occasion? Look no further than this luxurious rich magenta number with regal dupatta to slay. The delicate organza fabric of the...

Embrace the regal elegance of this emerald green saree, crafted from luxurious fabric that drapes gracefully around the body. The blouse is fashioned from chiffon, ensuring ultimate comfort and style....

In the serene shade of dusty mint, this ensemble from Asim Jofa’s ‘MERA HASEEN JORA’ collection exudes an aura of calm that's both effortless and eye-catching. Dazzling sequin, lurex, zari,...

The rich hue of sangria dances in this ensemble, exuding effortless elegance. The intricate handwork featuring a combination of zari, sequins, and thread embroidery creates an exquisite texture and depth...

Ace your look with this ethnic moss green peshwas made from luxurious burn-out organza. Adorned with sequins, zari, and threadwork, the intricate detailing on this outfit is simply breathtaking. The...

Indulge in understated luxury with this regal ensemble from ‘MERA HASEEN JORA’ collection in a rich umber hue. The shirt is fashioned from opulent fabric, embellished with a mesmerizing display...

Immerse yourself in the deep purple peshwas, a velvet veil that transcends time. This embroidered ensemble with gorgeous neckline unfold like verses of a regal poem, adorned with the ethereal...

Enchant the senses with this regal maroon saree, a velvet symphony adorned with Indian and antique gold zari, and cascading 5mm & 3mm cupped sequins in gold. The embroidered bodice...

PRODUCT DETAILS: The midnight black ensemble from Asim Jofa's "MERA HASEEN JORA" collection is a masterful blend of texture and embellishment. The long jacket, crafted from diaphanous chiffon, is adorned...

PRODUCT DETAILS: The angrakha is a marvel of artistry and design, with its intricate embroidery work in vertical patterns evoking a sense of grace and elegance. The khaddi net fabric...

PRODUCT DETAILS: Hania Aamir is a vision in this grand marigold ensemble from Asim Jofa's 'MERA HASEEN JORA' collection. The use of cotton silk in the peshwas and lehenga fabrics...

PRODUCT DETAILS: In the regal onyx ensemble, Hania Aamir exudes an aura of mystery and sophistication. The intricate hand embroidery in golden, pop of red and pink thread work adorns...

Pink embroidered chiffon jacket dress with front cut-away slit fully embellished with beautiful floral thread work. The ensemble has shawl neck and satin front panel, bell sleeves and satin ribbon...

A dainty design glittering with filigree details of sparkling 7mm sequins scattered over ivory organza. Elaborately made droplet shaped embroidered motifs in black thread, silver zari and sequins. This design...

Channel the quintessential charm of wedding wear in this whispering peach Pishwas etched with sequins and deep gold zari. Deep maroon resham threadwork adds a pop of color in this...

This youthful combination of deep teal and pink is perfect for that nighttime mehndis that have you dancing all night! The voluminous Kalidaar is effortlessly chic as a go-to wedding...

This breathtaking combination of red and black speaks for its elegance. A beautifully composed embroidery pattern which is hand crafted with mirror work and pearls inspired by traditional balochi dress...

Azekah mesmerizes in this ethnic number impeccably worked upon teal Cotton Net base with colorful threadwork done in a foliage pattern with chevron inserts. Scalloped embroidered hem borders paired with...

Kiran looks ravishing garbed in this unique design. An exquisite color palette in amalgamation of floral and geometric pattern imbued in rustic shades adorned with intricate sprawling embroidery. This design...

Traditional yet stylish Sasha Raja is a vision to behold in this majestic attire combining the craft of weaving with intricate embroidery. The complementing tones work beautifully enhancing the deep...

Neelam Muneer is a vision to behold in this beautiful ensemble, a stunning creation done on rose gold tulle heavily worked in thread, zari and sequins. The borders are done...

An elegant flowy silhouette on a romantic coral peach is adorned with zari and thread embroidery. Luminous scrolls growing over a hexagonal pattern gives a glistening and romantic feast to...

A graceful peach peshwas designed with scattered floral motifs in colorful threads on kalis topped with two heavily embroidered borders for hemline. The broad peach organza border is worked in...

Flaunt your unique style in this versatile design which can be worn as a cape and close jacket type both. A deep combination of maroon, teal and burnt orange in...

This design leaves one spell bounded by flawless beauty of form and color. Nugget gold thread and luminous sequins used on black net base crafted into a flowy kalidaar Peshwas...

Exuding richness, a deep garnet hued ensemble rendered on sheer organza with thread and sequins enhanced by a beautifully woven lorex motifs on staple cotton lower styled in a flared...

Step into a secret garden with this verdant ensemble, a whisper of captivating stories. The green shirt shimmers with a subtle sheen of gold sequins, its surface adorned with a...

Discover the essence of regal sophistication with this ensemble from Asim Jofa's "Jaan-e-Jahan Chiffon Collection". A long silhouette is crafted in deep nugget gold chiffon, endowed with antique gold dori...

Enter a realm of artistry and tradition with this rust peshwas from Asim Jofa’s “Jaan-e-Jahan Chiffon collection.” Every stitch tells a tale of timeless elegance and cultural richness. Motifs inspired...

Step into a world of enchantment with this kalidar from Asim Jofa's "Jaan-e-Jahan Chiffon Collection" where textile artistry meets fairy-tale dreams. The antique gold two-toned zariwork and rust, magenta with...

Immerse yourself in a tapestry of tradition and elegance with this stunning outfit from Asim Jofa's "Jaan-e-Jahan Chiffon collection" where flowing silhouettes meet rich adornments of bronze and gold zari-work,...

Behold the allure of timeless elegance with this peshwas from Asim Jofa's "Jaan-e-Jahan Chiffon Collection" a masterpiece of intricate craftsmanship. Like a canvas painted with rust red hues and golden...

Step into the world of traditional splendor with this coral and cherry red outfit from Asim Jofa’s “Jaan-e-Jahan Chiffon collection.” Intricate mink two-toned zari-work along with cherry and self-threadwork embroidery...

Embrace the beauty of traditional craftsmanship with this exquisite angrakha from Asim Jofa's "Jaan-e-Jahan Chiffon Collection" featuring luxurious gold cupped 3mm sequins along with antique gold zariwork on maroon fabric....

Behold the masterpiece of artistry with this celebratory dress from Asim Jofa's "Jaan-e-Jahan Chiffon collection" where antique gold zari-work, gold lurex with tea pink, self-color and deep maroon threadwork are...

Step into a world of timeless beauty with this peshwas from Asim Jofa's "Jaan-e-Jahan Chiffon Collection" a testament to classic elegance adorned with muted silver zari and self-color embroidery including...

Behold the enchanting beauty of this peshwas from Asim Jofa's "Jaan-e-Jahan Chiffon Collection" where craftsmanship meets elegance in a symphony of gold and black. The antique gold zariwork adorns along...

Wrap yourself in the Olive Reverie Ensemble—an ethereal ethnic piece adorned with gold 5mm sequins, maroon thread, and resplendent gold zari. The olive green peshwas is a reverie in itself...

Dipped in fascinating charm and grace, this cream saree is a sight to behold. The delicate and sheer net fabric is adorned with stunning embroidery crafted with the finest sequins,...

Embrace the mystery of a starlit indigo night with this flawless ensemble. The navy-blue shirt boasts a stunning neckline and border, meticulously embroidered in shimmering silver zari. Scattered cupped sequins...

Unleash the inner enigma with this captivating black ensemble. The luxurious black shirt, is adorned with a breathtaking embroidery work in gold zari magically intertwining with beige and deep red...

Embrace the hidden magic of a serpentine gem with this mesmerizing olive-green ensemble. The beautifully embroidered shirt features botanical motifs woven in two-toned antique gold zari, while glimmering 5mm cupped...

Embody the fiery passion of a ruby rose with this red ensemble. The stunningly embroidered shirt in a captivating shade of crimson, features a breathtaking neckline adorned with gold zari...

Evoke the purity of a first bloom with this angelic ivory ensemble. The cloud soft shirt features enthralling embroidery in antique gold zari, accented with the subtle glimmers of gold...

Embrace the warmth of a desert sunset with this fiery rust ensemble. The rust-colored shirt, reminiscent of a glorious dusky sky, is beautifully embroidered featuring gold zari work mingling with...

Channel the unwavering strength of the midnight sky with this sophisticated navy-blue ensemble. The tailored shirt in a deep, inky blue shade breathes life into the embroidered work artfully crafted...

Step into the empowerment of your own strength with this dress, a symbol of magnificence. The soothing pale peach color is like a soft declaration of acceptance. The pastel shirt...

Embrace the unbridled beauty of your spirit with this dress, a masterpiece of liberation. The flowing silhouette is like a gentle breeze on a summer day, carrying softer tones of...

Whispering affirmations of your worth and beauty, this attire unleashes the sophisticated colors of your personality and celebrates individuality. The fully embroidered shirt blends the understated neutrality of pinkish beige...