Essentials

This one-piece from Essentials collection is a celebration of life and vigor in a dazzling shade of neon lime. An elegant touch of embroidery around the neckline of a cambric...

The warm and delicate tones of peach set the tone for this stunning ensemble. The intricately embroidered front and back panels on the self-jacquard lend a sense of playfulness and...

This classic number from Essential collection is a striking black cambric shirt adorned with luminous embroidery that catches the light just so. The embroidered center panel on the front commands...

In sea green, this three-piece ensemble from Essentials collection is a playful celebration of summer. A cambric shirt boasts an embroidered front that catches the eye, while the embroidered sleeves...

In a burst of magenta, this two-piece ensemble from Asim Jofa's Essentials collection is a love letter to traditional craftsmanship. A cambric shirt features a sumptuous center panel of white...

Asim Jofa's self jacquard shirt in hot pink with gold embroidery is a true statement piece. The embroidered front and back, along with the embroidered sleeves and neck pati, make...

Make a statement in this black cambric ensemble adorned with anfractuous branches and opulent leaves embroidery, exuding an air of elegance and luxury. Leave a lasting impression with Asim Jofa’s...

Asim Jofa's sunflower cambric is the epitome of vivacious vibes with some white motifs patterned embroidery. Bloom all season long in this Asim Jofa piece and let your inner goddess...

In a world of coffee hues, this Espresso Brown number is a bold and delicious choice. The embroidered front and back on cambric, along with the embroidered border on the...

Asim Jofa's three-piece outfit in beige is the perfect example of understated elegance. The embroidered cambric shirt, paired with the dyed cambric trousers and zari chiffon dupatta, create a seamless...

This pearl white cambric shirt from Asim Jofa's Pret Essentials collection is the perfect blend of classic and contemporary. The expertly embroidered black floral details on the center panels, sleeves,...

The mustard shade of this Asim Jofa cambric shirt and trouser combo exudes warmth and vitality. The exquisite embroidery on the front and sleeves adds an element of finesse, while...

In this pastel yellow ensemble, is a three-piece delicate shade with serpentine embroidery. The floral patterns in soft pink are reminiscent of a blooming garden in spring, while the intricate...

It is often stated that little is more when it comes to fashion and aesthetics. This exquisite Lilac Cambric shirt is the perfect example of that. With delicate embroidery adorning...

Lime green is the color of energy and enthusiasm, and this cambric shirt from Asim Jofa's Essentials collection captures that spirit perfectly. The exquisite white embroidery on the front and...

This fiery red ensemble sets hearts ablaze with its intricate embroidery and rich cambric texture. The artful embroidery of this cambric shirt draws the eye in and doesn't let go....

Be the belle of the ball in this sophisticated Gold Beige outfit designed with stylish Teens in mind! crafted from luxurious organza and cotton silk fabrics, and embellished with exquisite...

This exquisite piece showcases the timeless appeal of monochromatic elegance, with its delicate white cambric fabric, embellished with intricate white resham embroidery and shimmering silver sequins, making your little one...

Behold the arrival of the Mughal queen, her regal stance comes beautifully across in this pale lime green attire decked with delicate embroidery done by ivory colored thread, highlighted by...

Deep vermilion becomes canvas for this filigree design rendered in antique gold zari & self colored thread highlighted by glinting sequins ending in heavy borders. This beautiful hue is complemented...

A colorful jaal is worked on carrot pink base becoming a heavy shirt front topped with an embroidered neckline & border. Completing the look with an embroidered chiffon dupatta &...

A deep purple cotton net organza base is rendered with colorful embroidery done in shades of magenta, deep olive green & burnt orange threads with dull gold zari & sequins...

Spice up your wardrobe by adding this classic design to it. Black thread & spangles are worked in swirling pattern adding a zing to this deep bottle green chiffon attire....

Mawra looks exceptionally clad in this deep sea green number etched with filigree antique gold embroidery. A panelled shirt is complemented by an embroidery trimmed chiffon dupatta & dyed pants....

Mawra Hocane looks resplendent garbed in this elegant attire.Deep shade of plum is encrusted by heavy thread work with a touch of spangles making this design a coveted addition to...

Dressed in a black chiffon kalidaar embellished with heavy necklines, a broad border running along its hem & fully adorned chiffon dupatta Komal Meer captivates with her intoxicating charm.This look...

A statement design made on a cedar brown lawn base completely covered with a geometric pattern, with colorful blocks taking up the front highlighted by 5mm sequins in their middle...

Enjoying sunshine to the fullest Ramsha Khan paints a happy picture clad in this pretty mauve attire. The shirt is embroidered heavily incorporating light copper zari, pale & dark mauve...

This beautiful mustard gold color comes alive with ethnic motifs embroidered all over incorporating shiny lorex with inserts of rust ,deep rust & magenta color threads worked harmoniously to create...

This rosewood pink two piece comes with an embroidered placket with V-neckline, along with embroidered border on sleeves and hem. Sway away with this beautiful all over the embroidered medium...

A contemporary design is depicted on this beautiful cambric shirt which is presented in an attractive green shade of embroidery.  This design includes: 1 embroidery center panel on cambric1-meter embroidered...

An aesthetically pleasing texture is depicted on this Cambridge blue ensemble. It features paired sleeves with beautiful embroidery. This minimal dress is an ideal option to look elegant at everyday...

Enchant in this subtle ivory shade three-piece, with scattered embroidery of peach, sage green, and gold zari with a glimpse of sequins on each motif.  This design includes: 45” by...

Elevate your look with this embroidered silhouette imbued in peach self- jacquard. This design includes: 1-Embroidery center panel on self-jacquard30” Embroidered border for front damanEmbroidered lace for sleeve1.7 meter plain...

This fresh pistachio green canvas is layered with heavily embroidered borders along with scattered florals on the front and sleeves. Paired with matching cambric pants. This design includes: 1-Embroidered front...

Pink embroidered chiffon jacket dress with front cut-away slit fully embellished with beautiful floral thread work. The ensemble has shawl neck and satin front panel, bell sleeves and satin ribbon...

Peach regular-fit kurta, rendered with elegant embroidery all over, finished with lace and loop button details.DESIGN DETAILS: Shirt: Self-JacquardColor: Peach

Choose lighter hues and keep it easy breezy this summer! This beautiful embroidered kurta with dyed cotton trouser is a must have this summer season.This Design Includes:1 Meter Embroidered Front...

Cool hues for a hot summer! This pink tinted look with embroidered details paired with classic dyed pants makes for a go-to wardrobe essential!This Design Includes: Embroidered Front Center PanelEmbroidered...

Channel ethereal beauty with AJL-07B, embroidered on pale yellow organza in thread and sequins, worn over off white dust printed slip and trouser. A pastel shade printed silk dupatta adds...

Indulge in colors with this vibrant pishwas inspired by bandhni pattern. The combination of magenta and burnt orange is topped with deep bottle green tulle embroidered dupatta with a sprinkle...

Working her sultry charm Kiran Naz sizzles in this buff colored attire. The over shirt is crafted in a kalidaar ending with heavily worked scalloped border its worn over a...

Muskh Kaleem completely nails this elegant saree. Dyed ombre’ in the shades of palest peach dissolving into flint gray creating a sheer canvas for the saree worked in a trellis...

Sonya Hussyn slays donning this amazing noir ensemble. Heavy silver dori is coiled in beautiful floral pattern on black silk base creating a filigree pattern reminiscent of the age old...

A graceful peach peshwas designed with scattered floral motifs in colorful threads on kalis topped with two heavily embroidered borders for hemline. The broad peach organza border is worked in...

This design leaves one spell bounded by flawless beauty of form and color. Nugget gold thread and luminous sequins used on black net base crafted into a flowy kalidaar Peshwas...

A timeless creation on ivory sheer base with hints of muted gold sequins and pastel threadwork done delicately on shirt with heavy hemline borders each one adds to the grandeur...

Sparkling like a gem clad in a beautiful black attire Saboor Aly slays. The sheer chiffon shirt is twinkling with expansive work of sequins ending in color-blocked embroidered borders on...

Saboor looks elegant in this straight silhouette. A long shirt is decorated with brilliant light copper zari and sequins with hints of pink thread work outlining the whole edge ending...

Elegance personified Saboor Aly truly owns this design. A pretty pale tea pink silk base is adorned with dual zari and gold sequins highlighted by shades of plum threads used...