Western Urban Edit

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AJWKT-03 T-SHIRT 1 PC

AJWKT-03 T-SHIRT 1 PC

Rs. 1,450
This white collared tee gives you the best of both worlds—smart enough to style up, casual enough to tone down. Ideal for the modern minimalist.Model is wearing size Small
AJMTE-09 T-SHIRT 1 PC

AJMTE-09 T-SHIRT 1 PC

Rs. 1,550
For the ones who like to keep it lowkey but on-point. This navy crew neck t-shirt brings a crisp, clean energy to your everyday fits, with just enough structure to...
AJWTE-12 GRAPHIC T-SHIRT 1 PC

AJWTE-12 GRAPHIC T-SHIRT 1 PC

Rs. 1,750
For the ones who wear rebellion like a badge. This black graphic tee with bold white typography that says “till death we do art” is an unapologetic shout-out to creativity,...
AJMTE-06 T-SHIRT 1 PC

AJMTE-06 T-SHIRT 1 PC

Rs. 1,750
The classic that never misses. Cut in a flattering fit, this black crew neck t-shirt is made for all-day wear with maximum ease. Whether layered or worn solo, it's the...
AJMPO-11 POLO T-SHIRT 1 PC

AJMPO-11 POLO T-SHIRT 1 PC

Rs. 2,150
Built for everyday edge, this green polo makes a solid statement without trying too hard. With its fresh color and laid-back silhouette, it's the kind of staple that moves effortlessly...
AJMPO-05 POLO T-SHIRT 1 PC

AJMPO-05 POLO T-SHIRT 1 PC

Rs. 2,150
Sleek and sharp, this navy blue polo t-shirt is your go-to for city days that call for comfort with class. Tailored in a modern fit with a soft-touch fabric, it...
AJWTR-05 TERRY TROUSERS 1 PC

AJWTR-05 TERRY TROUSERS 1 PC

Rs. 2,450
Made for the in-between moments—where lounge meets street. These grey trousers have a soft structure that flows with your movement. Understated, versatile, and endlessly wearable.Model is wearing size Small
AJMTR-06 TERRY TROUSERS 1 PC

AJMTR-06 TERRY TROUSERS 1 PC

Rs. 2,450
Urban polish in a relaxed frame. These light grey trousers bring easy sophistication to your daily wear. Soft in feel, structured in style—perfect for when you want to look sharp...
AJMCS-04 CASUAL SHIRT 1 PC

AJMCS-04 CASUAL SHIRT 1 PC

Rs. 2,450
Where retro meets right now. This beige Cuban collar shirt brings that effortless vacation-in-the-city feel with its relaxed cut and open neckline. Dress it up with trousers or down with...
AJWWT-01 SHIRT 1 PC

AJWWT-01 SHIRT 1 PC

Rs. 2,650
This one’s for the earthy dressers. With clean pleats and a soft structure, the brown collared shirt adds subtle detail to your everyday fit. It’s subtle yet powerful—just like you.Model...
AJWWT-03 SHIRT 1 PC

AJWWT-03 SHIRT 1 PC

Rs. 2,750
Fresh and pastel, this laid-back tee in light green brings a breezy softness to your wardrobe. Perfect for sunlit errands, chill evenings, or anything in between.Model is wearing size Small
AJWTR-07 STRAIGHT PANTS 1 PC

AJWTR-07 STRAIGHT PANTS 1 PC

Rs. 2,850
Sharp without being stiff. These black formal pants are cut for the modern woman who does it all. Tailored to perfection with just the right fall, they mean business—your way.Model...
AJMDE-06 DENIM JEANS 1 PC

AJMDE-06 DENIM JEANS 1 PC

Rs. 3,650
Clean, classic, and cut for movement—these light blue jeans are an off-duty staple. Whether you’re headed to brunch or biking through the city, they’re built to keep up while keeping...
AJWDE-03 DENIM JEANS 1 PC

AJWDE-03 DENIM JEANS 1 PC

Rs. 3,750
A pair that gets you. These light blue denims are relaxed where they need to be and structured where it counts. Throw them on with a tee or a tucked-in...
AJMDE-05 DENIM JEANS 1 PC

AJMDE-05 DENIM JEANS 1 PC

Rs. 3,750
Everyday jeans done right. These mid blue denims hit the sweet spot between comfort and street-smart appeal. With a slightly structured fit and just the right amount of fade, they’re...

Western Urban Edit

THE URBAN EDIT by Asim Jofa  not your average everyday wear. Essentials infused with off-duty cool and a city-slick attitude become pieces that make a statement without trying. Designed for HIM and HER, the collection blends comfort with bold street-inspired aesthetics, bringing effortless style into your daily wardrobe. It’s where modern design meets urban confidence, delivering silhouettes that move with you and speak for you. Built for versatility, individuality and comfort that never plays it safe, THE URBAN EDIT transforms everyday dressing into a form of self-expression.